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Machinio Member Newsletter: April 2024

Kacie Benjamin

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Welcome to the April ‘24 edition of the Machinio Newsletter! This month we are bringing you more of the latest product updates and exclusive tips to help grow your business.

MACHINIO ADVERTISING: GOLD MEMBER BENEFIT UPDATE

Gold Tier Advertising Subscribers can now enable MULTIPLE USER LOGINS for their accounts. You can now grant access to more than one email to log in to Machinio to manage leads and inventory. Contact your Account Manager or help@machinio.com if you’re a Gold Subscriber and would like to add more users.

MACHINIO SYSTEM FEATURE IMPROVEMENTS

We recently deployed a FULL redesign of our Quoting feature, making it even faster and easier to create and send quotes in as little as two clicks. How fast you get in contact with your customer can be the determining factor on whether you make the sale or not. Machinio’s Quoting tool pre-fills the contact and inventory information for you (including images!), generates a professional and personalized email preview and PDF file, and puts the information in front of your customer right away!

Reminder- ALL Machinio Members, both Advertising and System, have access to create and send quotes through their Machinio Dashboards

HOW-TO VIDEO: How to Send a Quote from Machinio System

Machinio System Clients: For more information about any of the above, if you have any feedback, or if you need any assistance, refresher trainings, website design upgrades, and more, do not hesitate to reach out to your Client Experience Specialist (included with your membership) at system.support@machinio.com.

CLIENT TESTIMONIAL

Ferguson Packaging Machinery tapped Machinio System to build out a new website and CRM in Fall 2023. The ability to organize leads, send professional quotes, and track each buyer from first contact through repeat sales has been a game changer for their business.

“This is the first time we ever use a CRM. Our previous process was very manual, random phone calls, creating emails, attaching photos and sending it out. There was no way to record the data or track my follow-ups. Now, with the Machinio System website and CRM, all our activity ties to my leads, listings, quotes, and it’s amazing.” - Dave Ferguson, Owner

GOOGLE ADS & MACHINIO SYSTEM

We’re now managing over 10,000 Google Adwords keyword ad groups for Machinio System clients, attracting new customers for less than $0.70 per click on average. If you’d like to learn how to start utilizing Paid Search to drive valuable traffic to your website, reply directly to this newsletter or contact robin.hargadon@machinio.com

$1000 REFERRAL CREDIT

Machinio System Members- Do you have friends who also sell machinery, trucks, or equipment? Refer them to us and receive $1,000 cash or a $1,000 credit towards your Machinio System membership when they join!

YOUR FEEDBACK

As a valued Machinio member, your feedback and engagement have always been valuable to us. We’d like to know what you’d like to see in the upcoming editions of our 2024 Newsletter. Please reply to this email (or write directly to newsletter@machinio.com) with specific features or topics you’d like us to cover this year that will help make your experience exceptional. 

Useful Link: Login to your Machinio Advertising / Machinio System Dashboard

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Thanks, 

The Machinio Team

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